Kim Kardashian is shilling ‘EthereumMax,’ but the SEC probably won’t be impressed
The reality TV celebrity shared a hot crypto tip she heard from her friends, slipping her Instagram followers an ad.
Celebrity influencer Kim Kardashian shared her hot “not investment advice” story on Instagram, tipping her followers to check out EthereumMax.
Kardashian’s online and social media presence is not to be underestimated, judging by her fan base that counts 228 million followers on Instagram, 69 million followers on Twitter, and 33 million followers on Facebook.
Hashtag #ad
Kardashian’s story starts with “Are you guys into crypto????,” followed by a disclaimer she is not sharing legal advice. What she is sharing, though, is a hot tip from her friends.
“A few minutes ago EthereumMax burned 400 trillion tokens – literally 50% of their admin wallet giving back to the entire E-Max community,” continued the ad.
At the very end, following several hashtags included in the story, Kardashian included an AD hashtag that stands for advertisement, while encouraging her followers on Instagram to “Swipe up to join the e-Max community.”
Kardashian is not the first celebrity to endorse the ERC20 token that was launched last month and is currently trading at a very affordable price of $0.0000001662.
Need scientific notation to price this pic.twitter.com/fclIdtpCz3
— Navin R. Johnson (@__b___k__) June 15, 2021
This token is on an influencer marketing roll
EthereumMax already has a celebrity PR campaign in it’s pocket, since it was “the 1st Crypto coin ever accepted to purchase tickets at a major fight for the highly anticipated Floyd Mayweather vs. Logan Paul PPV event on June 6th!”
?BREAKING NEWS#EthereumMax will be the 1st Crypto coin ever accepted to purchase tickets at a major fight for the highly anticipated Floyd Mayweather vs. Logan Paul PPV event on June 6th!
HUGE Milestone for practical use of #eMax and we’re just warming up!! pic.twitter.com/KRWXxPO9MH
— EthereumMax (@ethereum_max) May 23, 2021
Kardashian is not the first, nor the last that celebrity that gave it a go at talking up a crypto project, the space wouldn’t have a catchy word like “shill” if this was the case.
It is pretty safe to say that at least 228 million people (her social media following) have heard about EthereumMax, now. Thanks, Kim!
Wonder what the US Securities and Exchange Commission (SEC) going to say about Kardashian’s little “swipe up” convenience?