Read sports and crypto news covering fan tokens, sponsorships, athlete partnerships, gaming crossovers, and Web3 sports initiatives.
A PSG spokesperson revealed that the club's innovation hub is looking for Bitcoin-related entrepreneurs to back.
Gino Matos 2 min read 
Chiliz CSO Max Rabinovitch discusses resilience, adaptation, and building real value for sports fans amid crypto’s wildest ups and downs.
AI has penetrated almost every business and industry, but sports fandom is its greatest frontier yet, says Mitch Liu, CEO of Theta Labs.
The lawsuit alleges that DraftKings breached its licensing agreement with the NFLPA by terminating payments owed under the contract.
The deal marks the first time in sports history that a major athlete's sponsorship was decided through a blockchain-based community vote.
Google and Etsy are planning AI-related advertisements.
NFT holders will gain access to tickets, memorabilia, photo ops, and more.
Kraken fuels the drive for crypto adoption with an innovative partnership with Williams Racing.
The vehicle will also feature numerous other pieces of exchange branding.
