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Web3 Marketing Director at SENSO

Matias Lapuschin Bio

Matias Lapuschin stands at the forefront of Web3 marketing, specializing in fintech and blockchain technology. As the Web3 Marketing Director at Sensorium, a trailblazing metaverse company, Matias deftly navigates the convergence of extended reality, artificial intelligence, and blockchain to craft compelling narratives that resonate on a global scale.

Pioneering Web3 Narratives

In his role as Web3 Marketing Director at Sensorium, Matias is instrumental in formulating narratives that transcend borders. Armed with a profound understanding of extended reality, artificial intelligence, and blockchain, he effectively communicates Sensorium’s ambitious vision across diverse cultures and languages. Matias also spearheads the company’s expansive localization initiatives, broadening Sensorium’s outreach and accessibility.

Amplifying Presence in Fintech

Before joining Sensorium, Matias served as the Head of Content Marketing at Crypterium, where he strategically elevated the company’s profile in U.S., European, and Latin American markets through astute content marketing. His innovative approach earned him the esteemed title of Europe’s Best Content Marketer 2021 by Wealth & Finance International.

Trailblazing in Blockchain Marketing

Matias made significant contributions to the blockchain sector during his tenures at BitForex and LATOKEN. Here, he harnessed industry trends to orchestrate strategic marketing campaigns, spotlighting the transformative potential of blockchain technology while effectively bolstering the brands.

Diverse Expertise in Marketing

In addition to his Web3 and blockchain marketing prowess, Matias has held pivotal roles at renowned companies including Ruptly, Diageo, Bausch + Lomb, and L’Oréal. These experiences have finely honed his ability to convey intricate concepts across diverse platforms and audiences, refining his skills in public relations, product development, and live presentations.

In conclusion, Matias Lapuschin is a dynamic marketing professional, possessing a unique ability to distill intricate technologies into engaging narratives. His exemplary track record in executing strategic marketing plans and corporate communications solidifies his position as a leading figure in the fast-paced digital landscape.

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Matias Lapuschin Education

  • UADE, Bachelor of Business Administration - BBA (Hons), 2009 - 2013

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