Rally is an open network for digital creators, crypto influencers, brands and celebrities to build tokenized communities. It provides creators with tools to build virtual economies that extend their brands while also providing community benefits and new economic incentives for fans to engage with their favorite creators.

RLY is the Rally Network ERC-20 governance token. RLY will unlock multiple benefits for the community, including governance rights over the Rally Network, the ability to actively participate in Rally Network and reward community members for contributing to the network.