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Service URL: policies.google.com (opens in a new window)
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Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmb
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Used to monitor number of Google Analytics server requests
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Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0.
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Identifies the first-time Clarity saw this user on any site using Clarity.
12 months
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Connects multiple page views by a user into a single Clarity session recording.
12 months
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Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID.
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