What is it?

Our primary offering is ARX tokens which we have built an ecosystem around for Augmented Reality applications and content. We're building AR apps for Android and iOS that will use an AI assistanct (similar to Google and Apple's Siri) to monitor your social, data feeds and eye sight and prompt/provide you with assistance, content, apps, in your field of vision as you walk around your every day life. The ARX tokens we are issuing can be used to buy our apps, content, license for professional usage, to rent or buy space, to advertise in the Augmented Reality world via GPS coordinates (imagine walking down the airport with smart glasses on and receiving floating notifcations or highlighted parts of physical walls with digital contente on them intead of LCD screens).

Official Explainer Video

Assistive Reality Details

Blockchain Ethereum (ERC20)
Proof Type Not mineable
Team Location Australia
First Announced October 3, 2017

ICO Details

Status | Crowdsale Ended
Whitelist Registration

Registration open Feb. 1

ICO Start Date Mar 9 | 9:00 am UTC
ICO End Date May 6 | 9:00 am UTC
Soft Cap 300 ETH
Hard Cap 4,500 ETH
Contribution Size Min: 0.1 ETH / Max: 200 ETH
Total Supply 320,000,000 ARX
Investor Supply 260,000,000 ARX
ICO Conversion

initial price:
1 ETH = 5,000 ARX

Bonus Structure

Note: ICO limited round (40M coins only)
-> 1 ETH = 5,000 ARX
[9-10 Mar - Day 1]
-> 1 ETH = 4,500 ARX
[10-16 Mar - week 1]
-> 1 ETH = 4,000 ARX
[16-23 Mar - week 2]
-> 1 ETH = 3,500 ARX
[23-30 Mar - week 3]
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Note: ICO unlimited round (237.5M coins)
-> 1 ETH = 3,250 ARX
[30-2 Apr - Day 1]
-> 1 ETH = 3,000 ARX
[2-8 Apr - week 1]
-> 1 ETH = 2,750 ARX
[15-22 Apr - week 2]
-> 1 ETH = 2,500 ARX
22-29 Apr - week 3]
-> 1 ETH = 2,250 ARX
[29-6 May - week 4]

Supply Distribution

2.5M Advisors
28M ARX foundation fund
10M Presale
40M ICO limited*
237.5M ICO unlimited*
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*Unsold tokens will go into company pool for product licensing and other in-app purchasing sale.

Assistive Reality Founding Team

Registered Company Name

Assistive Reality (ACN 623-127-971) - Australia

Number of Team Members

8 Employees

Travis Roe
Travis Roe

CEO & Product Architecture Leader

Craig Straw
Craig Straw

Marketing & Strategy Leader

Qingqing Wang
Qingqing Wang

Research Leader – Human Augmentation, Lens Integration

Mark Palmer
Mark Palmer

Technology & Concepts Leader

Elad Dolev
Elad Dolev

DevOps / Blockchain

Lora Yessenova
Lora Yessenova

Marketing & Communications Advisor

Shahar Namer
Shahar Namer

CEO – The ICO Rocket Group

Adv. Assaf Bardougo
Adv. Assaf Bardougo

Marketing & Communications Advisor