Brent van der Heiden Verified Profile: Brent van der Heiden has verified to CryptoSlate that all details in this profile are accurate as of the date submitted.
Brent van der Heiden Bio
Brent van der Heiden is a Dutch entrepreneur and technology innovator, best known as the Co-founder and Chief Executive Officer of MapMetrics, a Web3 navigation platform that integrates blockchain technology with real-time mapping solutions. He holds a background in business development and digital innovation, with a focus on decentralized technologies and data monetization.
Career
Van der Heiden co-founded MapMetrics with the vision of transforming traditional navigation systems by leveraging blockchain and cryptocurrency rewards. Under his leadership, MapMetrics has developed a decentralized navigation platform that allows users to earn crypto rewards for contributing traffic and location data, empowering individuals to take ownership of their data while enhancing real-time map accuracy.
His approach to Web3 and data ownership reflects a broader mission to create a transparent, user-driven ecosystem where participants benefit directly from their contributions. Van der Heiden has been instrumental in establishing strategic partnerships, developing the project’s tokenomics, and growing its global user base.
MapMetrics
As CEO, van der Heiden leads the company’s efforts in product development, community engagement, and blockchain integration. MapMetrics stands out in the decentralized navigation space by combining GPS-based mapping services with crypto incentives, allowing users to earn SMAPS tokens while navigating and sharing traffic insights anonymously.
Industry Influence
Van der Heiden is recognized for his contributions to Web3 innovation and user-centric digital products. His leadership at MapMetrics reflects a growing trend toward decentralized, privacy-focused technologies and data sovereignty.
Brent van der Heiden continues to advocate for a more equitable digital economy, where individuals can regain control over their data and be rewarded fairly for its value.
Brent van der Heiden Current Work
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MapMetrics Co-Founder & CEO - Techtics Engineering Co-Founder
Brent van der Heiden Education
- Rome Business School, Master of Arts - MA, Marketing, 2017 - 2018
- Zuyd University of Applied Sciences, Bachelor of Information and Communication Technology, 2011 - 2015
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