E*TRADE broker concept shown with Morgan Stanley branding, market charts, traditional assets, Bitcoin, Ethereum, Solana, and secure custody.
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E*TRADE Review — Fees, Cash, Crypto, Safety, And Who It Suits

Morgan Stanley Smith Barney, the Morgan Stanley firm that holds E*TRADE's brokerage accounts, runs a full-menu brokerage with desktop-grade trading tools and retirement plans for the self-employed, and this E*TRADE review weighs what that setup costs. E*TRADE from Morgan Stanley works best for investors who trade options often or save through their own business. Its main cost is idle cash, because the default bank sweep pays next to nothing.