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Samantha Yap is the founder and director of YAP Global, an international PR firm with a focus on helping meaningful fintech, blockchain and cryptocurrency companies tell their stories on the global stage.
Samantha is a fintech, blockchain and cryptocurrency media specialist with past experience working as an international freelance journalist in Jakarta, Melbourne, Kuala Lumpur, and Hong Kong.
Prior to delving into fintech PR, she worked at Channel NewsAsia in Singapore as a broadcast journalist and current affairs producer.
YAP Global aims to be the bridge between quality journalism and emerging technology companies who are making a difference in the world. It is a PR team that authentically cares for its clients and the industry as a whole. Some of its clients include Securitize, MEW (MyEtherWallet), Zcoin and Legacy Trust.
London has beaten New York to become the world’s most active fintech hub by the number of fundraising deals in 2019, collecting $2.1 billion in funding from 114 deals in the first eight months of the year, CNBC reported.Jonnie Emsley · 1 year ago · 2 min read