What is it?

Playtness is tokenizing the world of fitness by creating an ecosystem for its members, powered by smart contracts. Using the Playtness platform and its built-in reward mechanisms, the fitness industry is able to interact and transact in a way that creates incentives for its users through the use of PT tokens. Playtness offers the user a fitness platform that includes gamified fitness regimes, complete with the Playtness Stigo avatar and access to top personal trainers from around the world. Platform transactions take place through a secure payment gateway, using a smart wallet to exchange virtual tokens for real products and services. The Playtness Alliance Platform will offer a tailored, affordable, engaging and fully-supported fitness experience.

Playtness Details

Blockchain Ethereum (ERC20)
Team Location Tel Aviv, Israel
First Announced February 22, 2018

Pre-ICO Details

Status | Starts in 24 Days
Pre-ICO Start Date May 15
Pre-ICO End Date Jun 30
Pre-ICO Soft Cap 2,500 ETH
Pre-ICO Hard Cap 40,000 ETH
Contribution Size Min: 0.1 ETH / Max: 300 ETH
Investor Supply 2,421,551,331 PT
Pre-ICO Conversion

1 USD = 25 PT

ICO Details

Status | Starts in 71 Days
Registration Required

Registration open Mar. 22 through May. 15

Register Now
KYC Required
ICO Start Date Jul 1
ICO End Date Jul 31
Hard Cap 40,000 ETH
Contribution Size / Max: 600 ETH
Total Supply 2,421,551,331 PT
Investor Supply 968,620,532 PT
ICO Conversion

25 PT = 1 USD

Bonus Structure

Whitelist: 50%
Week 1: 40%
Week 2: 35%
Week 3: 30%
Day 1: 20%
Day 2: 17%
Day 3: 14%
Day 4: 11%
Day 5: 8%
Day 6: 2%
Day 7-10: 0%

Supply Distribution

10% Team
40% ICO*
2% Bounty
32% Playtness fund
8% Advisors & Partners
8% R&D
*Once the crowdsale ends, 50% of unsold PT tokens will go to investor (pro-rata) lock up for a year. The remaining 50% will be allocated towards future development.

Playtness Founding Team

Registered Company Name

Playtness - Dvora Hanevi'a 121, Building 2, Tel Aviv

Registered Country


Number of Team Members

17 Employees

Niv Amar
Niv Amar

Co-Founder & CEO

Idan Glikman
Idan Glikman

Co-Founder & VP Biz Dev

Ido Orenshtein
Ido Orenshtein

Co-Founder & CTO

Amir Aaronson
Amir Aaronson


Naor Fischbein
Naor Fischbein


Moshe Karasik
Moshe Karasik

VP Strategy

Gai Amar
Gai Amar


Mattan Hoffman
Mattan Hoffman

Director of Sport Science

Daniel Delano
Daniel Delano

Community Manager

Daniel Yanai
Daniel Yanai

Art Director

Talia Klein
Talia Klein

Head of Content

Shimon Freedman
Shimon Freedman

Investor Relations Manager